Tuesday 12 April 2016

People are Nuts About Kayla Itsines' App

Fitness and healthy eating is a recent trend that all of us at least pretend to be on board with, even if we secretly eat a large slice of cake after a 5 minute run. Don't lie - we all do it.
Workout guru Kayla Itsines has recently hit her fame for her workout routines, and healthy lifestyle. Her app, Sweat With Kayla, doesn’t only give workout tips, but daily recipes for healthy eating for a range of diets, how to make an unhealthy meal healthy, and how to shop without buying unnecessary bad food. Kayla promotes her app a lot on Instagram, where she shares photos of recipes and foods that are available through the app, with a download link in the description.



Instagram is an especially good way to market her healthy food recipes, because she can share a wide range of dishes for followers to see and make them look appealing. While she doesn’t use a lot of hashtags she still gets her followers to engage and act by downloading the app. Instagram is also a good way for her to market because she knows that all her followers are interested in the content she has on the app, and when people like the post, all their followers can see it which generates more publicity. 

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